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Dos Equis parent co. opposes car dealership for “West Virginia’s Most Interesting Man” campaign (video)

 

 

Dos Equis doesn’t usually oppose trademarks but when it does it prefers to battle with car dealerships. The company behind the beer Dos Equis and its almost as famous ad campaigns and trademark THE MOST INTERESTING MAN IN THE WORLD, has opposed a West Virginia car dealership’s attempt to register a similar trademark from a series of knock-off commercials.

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