New Belgium to start process for Philadelphia distribution this year, taking part in PBW

new belgium logoPress Release: 

New Belgium Brewing to Pour in Philadelphia for the First Time at Philly Beer Week

Attendees will get to try New Belgium’s flagship beer Fat Tire, its new year-round release Snapshot Wheat and selections from its more esoteric Lips of Faith series

(Fort Collins, CO) – New Belgium Brewing will be pouring beer for the first time at Philly Beer Week this year. The event, which runs May 30 – June 8, will give people in Philadelphia a chance to try out New Belgium at several events throughout the week. New Belgium is partnering with Penn Beer Distributors on a limited contract for this week only.

“It is a privilege for us to partner with New Belgium Brewing Company and several of our fine customers in kicking off what is going to be a very exciting Philly Beer week” said Matt Funchion, President of Penn Beer Distributors in Philadelphia, PA.

New Belgium will start its profile requests and interview process later this year for a permanent Philadelphia distributor. A launch date is not set yet, but Asheville coming on in late 2015 will help New Belgium expand into new areas.

“Philly Beer Week will provide a great opportunity for Craft enthusiasts to sample New Belgium beers before we officially come to Philadelphia, and we’re definitely excited to be part of the mix this year,” said Rich Rush, New Belgium’s East Coast & Canada Divisional Sales Director. “Matt & Nick Funchion at Penn Beer Distributors have been great to work with, and I’m confident our participation in Philly Beer Week this year will be a success.”

Where to Find New Belgium during Philly Beer Week
City Tap House
Friday, May 30
8pm – 11pm

Varga Bar
Friday, May 30
11pm – 2am

International Great Beer Expo at the Navy Yard
Saturday, May 31
Noon – 5pm

Bishop’s Collar
Saturday, May 31
5pm – 8pm

Strangeloves
Saturday, May 31
8pm – 11pm

Monk’s Café
Sunday, June 1
Noon – 3pm

For more information on New Belgium Brewing, visit www.newbelgium.com.

About New Belgium Brewing Company
New Belgium Brewing, makers of Fat Tire Amber Ale and a host of Belgian-inspired beers, is recognized as one of Outside Magazine’s Best Places to Work and one of the Wall Street Journal’s Best Small Businesses. The 100% employee-owned brewery is a Platinum-level Bicycle Friendly Business as designated by the League of American Bicyclists, and one of World Blu’s most democratic U.S. businesses, and a Certified B Corp. In addition to Fat Tire, New Belgium brews nine year-round beers; Ranger IPA, Rampant Imperial IPA, Shift Pale Lager, Snapshot Wheat, Sunshine Wheat, 1554 Black Lager, Blue Paddle Pilsener, Abbey Belgian Ale and Trippel. Learn more at www.newbelgium.com.

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