Chimay Première draft to debut in U.S. in June

Chimay PremièrePress Release: 

(Austin, TX) – Announcing Chimay Première on draft in the U.S. After 31 years of importing Chimay, Manneken-Brussel Imports and Bières de Chimay are proud to offer this signature ale in kegs in select markets beginning in June.

The Trappist monks at Scourmont Abbey in Chimay, Belgium have been brewing Première since 1862. This copper-colored ale boasts flavors of apricots, brown sugar, and nutmeg—with aromatics made all the more dramatic by the draft pour. This announcement marks an important milestone for Chimay and the Trappist category in the U.S., as, along with the Chimay Cinq Cents, Première now joins the ranks of only a handful of Trappist beers available on draft this side of the Atlantic.

About the Trappists: Chimay is one of only ten Trappist breweries in the world. Certified Trappist breweries must strictly adhere to rules set out by the International Trappist Association, the governing body that oversees and protects the Trappist trademark. These beers can be identified by the hexagonal “Authentic Trappist Product” logo that is displayed on their label. This logo
guarantees that:

1. The beer is produced within the walls of the monastery or in the vicinity of the monastery.
2. The monastic community determines the policies and provides the means of production. The whole process of production must be in accordance with the business practices proper to a monastic way of life.
3. The profits provide for the needs of the monastic community and their charitable outreach to disadvantaged communities, groups and individuals.

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