Bud Light Cool Twist Reclosable Aluminum Bottle – Super Bowl XLVIII Commercial (video)
Anheuser-Busch debuts its Bud Light Cool Twist 16 oz. Reclosable Aluminum Bottle during this Super Bowl XLVIII commercial.
via YouTube | Bud Light.
Breweries: Anheuser-Busch
Beers: Bud Light
As a brewer, I would have never signed off on this idea, it’s only going to encourage people to re-cap it and drink it the next day or even later… and it’s going to be skunkier than it was originally. Oh well, marketing at its finest.. don’t see any practical use for it.
Who in their right mind opens a beer and then doesn’t finish it. Why would you need to reclose it and drink it hot later?
It’s for the millenials, and the young bar crowd.
They are worried that if they step away from their drink for 2 seconds, someone is going to drop something into it.
Public education has been creating a nation of super self-absorbed narcissistic cowards.