(Chicago, IL) – According to LaMonica Beverages, a Northern Illinois-based AB distributor, Goose Island 312 Urban Pale Ale is set for a March launch. More specifically on — you guessed it — March 12th.

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On March 12th of 2014, 312 will become a family with the release of 312 Urban Pale Ale! Building off the success and knowledge gained from the Chicago-only, draft-only Green Line Pale Ale, 312 Urban Pale Ale will appeal to the seasoned craft drinker as well as those just beginning to explore the world of hops. As Goose Island’s first full-time, national offering in the popular Pale Ale segment, 312 Urban Pale Ale is poised to emerge as both a category leader and a favorite of drinkers nationwide.

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The beer has TTB label approval so far for 12 oz. bottles, 12 oz. cans and kegs.