Old Chicago could triple locations after remodel, Rock Bottom and Gordon Biersch are next
The brand currently has 58 corporate locations and 38 franchise-operated locations. About 75 percent of them have received the remodel. The current concept, Powers said, could allow the restaurant chain to get to 300 locations in three to five years or 500 in seven to 10 years. Seen as the growth vehicle, Old Chicago was the first out of the gate for CraftWorks’ refurbishment plans. Rock Bottom and Gordon Biersch remodels are in the beta testing stages.
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