New Belgium expanding distribution to Utah, British Columbia per label approvals

New Belgium Utah

(Fort Collins, CO) – This is a first.

BeerPulse discovered on Monday via label approval that New Belgium is expanding distribution to Utah and British Columbia this year.

Approval of “commemorative labels” celebrating the company’s entry into a new market generally follows an official announcement some weeks or months later but in this case, New Belgium has not yet reported that it is expanding distribution to these markets.

New Belgium recently announced that it is pushing back its North Carolina opening, potentially as late as 2016, due to additional capacity being installed at its Fort Collins location.

The company has ramped up new markets in recent months adding Louisiana and Alaska earlier this year and Florida next month.

Meanwhile, Craft Business Daily reports that New Belgium has moved from Major Brands to Summit Distributing (MillerCoors wholesaler) in St. Louis, Missouri.

A spokesman did not immediately return a request for comment.

New Belgium British Columbia

Leave a Reply

This site uses Akismet to reduce spam. Learn how your comment data is processed.