Wall Street Journal defends A-B InBev in DOJ’s antitrust lawsuit
Justice argues that top rival MillerCoors tends to raise its prices along with Anheuser. But if that happens in the future, other competitors can take the opportunity to pick up new customers. There are few barriers to entry in the beer market. Brewing is a mature technology, to say the least.
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Breweries: A-B InBev, Grupo Modelo
“induced some Bud drinkers to trade up to Corona” I did not realize that is considered trading up. Learn something new everyday.