Press Release:
(Princeton-by-the-Sea, CA) – The Half Moon Bay Brewing Company, long known for its passion for politics, handcrafted beer and sustainable coastal cuisine, has unveiled a commemorative bottle of its popular Pillar Point Ale in honor of Mitt Romney, former Massachusetts governor and the presumptive Republican nominee in the 2012 Presidential election.
The red-labeled Romney Ale, featuring a beaming portrait of Romney, will go head-to-head with the blue Obama Ale in the Brewing Company’s second “Presidential Alection,” inviting visitors to vote with their politics and taste buds. The Obama Ale, honoring the Commander in Chief, was unveiled in January at the start of the Alection primary season.
The Alection Ales are available individually on-site ($4.50/22 oz. bottle) and in select Bay Area retailers beginning June 22. Continuing the political pun, visitors to the Brewing Company have the added option of creating their very own “SuperPACK” of four Alection or other Mavericks® Beers & Ales bottles of their choice for $18. The SuperPACK also includes a set of four collectable Alection coasters.
“We can’t think of a better way to kick off summer and the campaign season than by lubricating the debate with a high quality Mavericks Alection Ale,” said Brewing Company co-founder and owner, Lenny Mendonca. “We thought it so important that we’re offering our own SuperPACK. Instead of costing $10 million and being full of hot air, the Half Moon Bay Brewing Company Alection SuperPACK is affordable, cold and delicious. We welcome any and all contributions and encourage everyone to vote early and often.”
Throughout the summer leading up to election day on November 6, guests at the Brewing Company are invited to “cast their vote” for whom they believe should or will win the nation’s presidential election by simply ordering the Alection beer of their choice and completing a ballot. While many will swear they can tell the difference between the two political brews, both the Romney and Obama bottles contain the Brewing Company’s popular Pillar Point Ale. A traditional English-style pale ale that is well-hopped and nutty, Pillar Point Ale is created by Brewmaster Kirk Hillyard with English Maris Otter malt and East Kent Goldings hops. Approximate abv. 4.8%; available year-round.
In the 2008 Alection, the Brewing Company’s first Obama Ale beat the McCain Ale by four-to-one and ultimately predicted the eventual real-life champion. Results for 2012 will be posted on election day on the Half Moon Bay Brewing Company’s website,www.hmbbrewingco.com.
ABOUT THE HALF MOON BAY BREWING COMPANY
Recently selected by Travel + Leisure magazine as one of America’s Best Beach Bars, the Half Moon Bay Brewing Company is situated on picturesque Pillar Point Harbor overlooking the Marina in Princeton-by-the Sea. The Brewing Company is a casual coastal venue that has become an institution in the Half Moon Bay area for locals and visitors alike since opening in 2000. With its warm, wood-toned interior, expansive windows to the ocean, and walls dotted with surf memorabilia, the 6,000-square-foot restaurant and bar is reminiscent of a typical California surf shack. The Brewing Company expertly pairs a family-friendly, come-as-you-are atmosphere with a winning combination of fresh, sustainable seafood, home-brewed beers, live music and an expansive, dog-friendly patio area with blazing fire pits to keep patrons warm on the waterfront. Behind the restaurant lie the 1,200 square-foot Mavericks Beer Garden and on-site brewery, where hand-crafted, award-winning Mavericks® Beers & Ales are piped directly to the bar.